Online brands sell without a phone, right up until something goes wrong. A package says delivered but is not on the porch, a size runs small, a charge looks unfamiliar, and the customer wants a person. If the number on your site rings out, their next stop is a chargeback, a one-star review, or a post tagging your brand.
Cannon VoIP gives a small team a proper front door: a toll-free number that rings a support queue, website chat and texts in the same inbox, the AI receptionist answering shipping and return questions from the policies you give it, and tickets that track every issue to resolution. Flat $34 per extension, no contracts.
Where's my order, times a thousand
Most support calls are a handful of questions: where is my order, how do returns work, can I change my address, do you ship to Canada. They arrive in bursts after a launch, a sale or a carrier delay, and a team of three cannot answer them all live.
The calls that matter most are the other ones: a wholesale buyer, a retail partner, a customer about to dispute a charge. Those need to reach a person quickly, and they get lost when everything rings the same line.
What we set up for e-commerce brands
Why online brands switch to Cannon VoIP
Flat $34 per extension, month to month, with texting and transcription included and no regulatory fees. Add extensions for the holiday rush and drop them in January. The AI receptionist is $65 per month, or free with 10 or more users.
Calls, texts, chats and tickets land on the same customer record in the built-in CRM, because they were built as one system. Webhooks for calls, texts, tickets and form submissions push events into your own tools.
Your team can work from anywhere: the browser phone runs in a tab with nothing to install, and the Android and Windows apps carry the support line home. Every call gets a quality score, so a bad connection shows up in the data.
What a typical setup looks like
A typical brand runs two to five support extensions on the browser phone at $34 each, with a toll-free number on the website pointing at the AI receptionist first. Callers who need a person are transferred to the support queue, which offers callbacks when it is busy.
Website chat and customer texts sit beside voicemail in the inbox, the service desk tracks anything that needs follow-up, and post-call surveys show how it went. During a launch, the team adds extensions for the month, and bulk texts reach customers who opted in.
Common questions from e-commerce brands
Write the AI receptionist's instructions from your real support macros: shipping times, the return window, how to start a return, and when to hand off to a person. The better the source material, the more calls end without anyone on your team picking up.
A support line customers trust
Talk to us about toll-free numbers, support queues and the AI receptionist for your brand.
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