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Industries · Gyms & Fitness Studios

Phone Systems for Gyms & Fitness Studios

Answer the trial-pass call at 5 AM, text the whole roster when class is cancelled, and stop losing leads to a ringing front desk.

The front desk at a gym is one person checking in members, selling a smoothie, handing out towels and answering a phone that rings with "what time does spin start" for the fortieth time this week. The calls that matter, the person thinking about joining, ring out while the desk deals with a member whose key fob stopped working. That lead does not leave a voicemail. They try the studio across the street.

Cannon VoIP answers the routine for you: the AI receptionist handles hours, class times and pricing questions and books tours and trial visits, missed callers get a text back, and new leads land in a built-in CRM pipeline your sales staff actually works. Flat $34 per extension, no contracts, texting and transcription included.

Class questions, cancellations, and leads that go cold

Most gym calls are the same handful: hours, class schedule, guest passes, childcare times, and "how do I freeze my membership." None of them need a person, but all of them land on the person who is also trying to sell memberships. The calls that do need a person, a prospect ready to join or a member upset about a billing charge, get the same rushed answer as the rest.

Then there is the outbound side. A coach is out sick and the 6 AM class needs to know tonight. A storm closes the building. A prospect toured on Tuesday and nobody followed up. These are the moments that decide whether people stay, and most gyms handle them from someone's personal cell.

What we set up for gyms and fitness studios

Routine answers, any hour
The AI receptionist answers hours, class times, guest policies and pricing from what you gave it, and texts callers a link to the schedule or your address. It speaks 19 languages and switches to the caller's language on its own.
Tours and trials, booked
Callers can book a tour or a first visit while they are still on the line, into times that are actually free. They get a confirmation text and a reminder before, and reply C to confirm or R for a new time.
A lead pipeline that gets worked
The built-in CRM, included in the price, puts every prospect on a pipeline from inquiry to tour to member. Sequences of texts, emails and call tasks stop on their own when the person replies or books, and stuck leads get flagged.
Class changes by text
Send one text to a class list or the whole membership from the gym's number: a cancelled class, a sub coach, a holiday schedule. Opt-outs are handled automatically and campaigns start as drafts so you can check the count.
Missed calls get a text back
If the desk cannot get to the phone, missed-call text back sends the caller a text from the gym's number, at most once a day per caller. Many prospects reply and book without calling again.
Billing calls to the right person
A menu option for memberships and billing rings the manager or a small group, with a queue and a press-3 callback if they are busy. Freeze and cancel calls stop landing on whoever happens to be at the desk.
Every location on one account
Each club gets its own numbers, menus and hours, and calls transfer between locations like they are down the hall. Reports filter by building, so you can see which club is missing calls.
Closures and weather
The company status switch sets Holiday, Emergency or Snow Day routing in one click. Severe weather warnings for your building reach staff on the app's lock screen and on desk phones.

Why gyms switch to Cannon VoIP

Flat $34 per extension per month, month to month, with texting, transcription and the built-in CRM included and no regulatory fees. A single studio might run two or three extensions; a multi-club operator adds them as clubs open, and volume discounts start automatically at 25 extensions.

Coaches and trainers can carry the gym's number on the mobile app, so client calls and texts go out under the business number and personal cells stay personal. When a trainer leaves, their client conversations stay with the gym.

The number on your signs, flyers and Google listing ports for $15 per line, usually the next business day with about two minutes of downtime. Within about an hour and a half of DFW Airport we install on-site for free, and we support gyms nationwide.

What a typical setup looks like

A single-location gym usually runs a front desk extension, a manager, and a sales or membership extension, at $34 each, with coaches on the app. The main menu offers class times and hours, "join or book a tour," and "existing membership or billing." The AI receptionist ($65 per month, or free with 10 or more users) picks up the first option and books the second when the desk is busy or closed.

New leads from calls, website forms and website chat land on the CRM pipeline. Tour reminders go out automatically, a follow-up sequence runs until the prospect replies or books, and class changes go out as a bulk text from the gym's number.

Common questions from gyms

Can we call old members about coming back?
Yes, with care. The power dialer only places calls between 8 AM and 9 PM in each lead's local time, and you are responsible for consent, the TCPA and any stricter state rules. Our TCPA basics guide is a good place to start.
Will the AI receptionist cancel memberships?
No. It answers from what you gave it, can explain your freeze and cancellation policy, and can send the caller to a person or take a message. Account changes stay with your staff.
We use our own gym management software. Do we have to switch?
No. The built-in CRM is there if you want it, and it does not replace your member billing system. Your team keeps using the software you have for check-ins and billing.

Before go-live, write the ten questions your desk answers most often and the exact answer for each. That list becomes the AI receptionist's instructions, the text templates and the menu greeting, so members get the same answer whichever way they ask.

Stop losing leads to a busy desk

Talk to us about tour booking, class texts and lead follow-up for your gym or studio.

Talk to us

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